VirtuaGym Fitness released for iOS

2+ million download Android fitness app now hits the Apple Appstore

23 JULY 2012, AMSTERDAM, THE NETHERLANDS
Summary
VirtuaGym, the world's leading provider of health and fitness tools, has released its highly anticipated iOS app today. With 2 million downloads and an average rating of 4.5 out of 5, the VirtuaGym app for Android has been one of the most popular fitness apps available for the Android platform. VirtuaGym expects that today's iOS release will lead to a significant growth of its userbase and will strengthen its position as a leading player in the fitness space. Video: http://youtu.be/XGdlRyeCK8o
With the VirtuaGym iOS app users can:
- exercise along with virtual personal trainer Brad Fit
- use workouts for at home or in the gym
- track repetitions and weight
- track over 500 exercises and activities
- earn 250+ badges
- enjoy the online community and tools
- get a personalized nutrition plan online
- create plans online and sync them to the app

"We are very excited to release the mobile app for iOS, because people have been asking for it since the success of our Android app." says Paul Braam, co-founder of VirtuaGym. "I am very proud of the result and I think it's just the best option available in the Appstore for both gym rats and home trainers alike." 

Somewhat different than what normally is to be expected, VirtuaGym launched their first mobile application for Android, not for iOS. Paul Braam explains, "We saw this huge potential in the fast upcoming Android ecosystem, so we decided to develop an Android version first, since the Appstore was already quite crowded. We launched it last year and it is currently one of the most popular fitness apps in the Google Play store, so I can't say we regret this. However, if we could do it again, we definitely would have developed an iOS version simultaneously, because I expect it to do well in the Appstore too."

VirtuaGym's product offerings goes well beyond its mobile apps alone. "We offer a complete ecosystem, including a web-based platform for exercise tracking, training plans and nutrition logging. It works seamlessly with our mobile apps and integrated body composition monitor and activity monitor." says Paul. "Many other companies in the health and fitness field, like Runkeeper and Endomondo, started out with a mobile app and then started building a web-based platform. We kind of did it the other way around, so we entered the mobile space a bit later, but I think we offer quite a competitive solution with a mature online platform. It offers things like a training plan editor, nutrition plans and goal, exercis and food tracking. Moreover, we'll be launching a cardio app for Android soon as well. As far as I know, we'd then be the only company offering an integrated solution for strength training, cardio tracking AND integrated nutrition tracking."

VirtuaGym will be presenting their technology, including their upcoming professional coaching solutions, at the European Health 2.0 conference in Berlin, Germany, early November this year.

VirtuaGym was founded in 2008 by the brothers Paul and Hugo Braam, who have a background in IT management and law respectively. The company received seed funding in 2008 from DCIF, a fund set up by media companies Sanoma, Veronica, IDG and TMG. VirtuaGym currently has 9 employees and services over 2 million people world-wide. 


Quotes
""We are very excited to release the mobile app for iOS, because people have been literally begging for it since the success of our Android application. We are ver proud of the result and I think it's just the best option available in the Appstore for both gym rats and home trainers alike." " Paul Braam, Co-founder VirtuaGym
""It is great to expand our service to the iOS platform as well. I just love the way the virtual trainer works with iPad too!"" Hugo Braam, Co-founder VirtuaGym
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About VirtuaGym

VirtuaGym is an Amsterdam based company, which has been revolutionizing the health and fitness space since 2008. It offers a complete ecosystem of health and fitness applications, within a social environment. It got seed funding in 2008 from DCIF, a fund set up by five large media companies, including Sanoma and TMG. Since then the company has been self-funded. With over 2,5 million users worldwide and support for web, iOS and Android, VirtuaGym is one world's leading solutions for health and fitness management.